Video Conferencing Apps: How have they changed communication?

The Covid-19 pandemic has definitely imposed a set of restrictions that have confined all activities to inside our houses. Apart from India, a number of other countries are living under a government-imposed lockdown and many organizations have been forced to conduct their work from homes. Employees have had to embrace the work-from-home cultural shift on a tremendous scale.
This has led to a direct surge in the demand of video conferencing applications. According to a report, up to 90% consumers are going for a videoconferencing application post-Covid. Applications such as Microsoft Teams, Google Hangouts Meet, and Zoom have jumped ranks, becoming indispensable to keep the offices smooth and running.

This is the case because people are facing a possible future where social distancing and isolation are going to have to be adopted into daily routines, videoconferencing apps have to keep us as close as possible with our normal routine pre-Covid, so that breaking down geological barriers is easy, align with the ability to work and socialise becomes simpler and hassle-free.
With countries announcing extensions in their social distancing timelines and imposing relaxed measures, but those that are intended for long-term, this spike in video conferencing software use will continue.
The COVID-19 crisis has proven to be a remarkable catalyst for a transformative and more flexible work culture which will be characterised by remote work, even for the future. It will become an indispensable tool for communication and collaboration within teams.

At Appstute, we understand this growing need for collaborative softwares that fosters work productivity and company productivity. We incorporated the elements of what makes an effective and convenient video-conferencing app when we built a video conferencing app for one of our clients. This app can be white labeled for various different applications.
The key features of the app are:
– WhatsApp kind of onboarding – Easy to register and use with your phone number.
– Two-way video conferencing
– Integrated with Agora in the back end
– Modular enough to be tweaked for quick white labeling
– Able to record notes
– Web dashboard for reporting
– Scalable
– Waitlist of incoming calls
– User online notification
– Citywise filter

The application is ideal for one-on-one consulting, especially useful during the social distancing and isolation norms that are in place. No matter how in-depth you explain your symptoms or problems, it is always better and more accurate if a medical health professional can see what your problem is in order to determine correct treatment.
The app that we have built allows you to:
– Chart a proper health work out, Training
– Diet
– Diagnose
– The ability to select any nearby facility/doctor

Although this surge was accelerated during the pandemic, even before it arrived, a substantial amount of research showed the demand for videoconferencing and collaboration software. According to a report, the average amount of time that employees spend in meetings each week has reduced by a considerable margin, from 20 hours each week to 11.9 hours each week.

Here are some benefits of videoconferencing apps:

1. Reduced Travel Time and Costs
Managers, internal teams, and IT personnel can have proper, coordinated meetings to solve issues and for quick meetings without having to leave their offices. This proves to be beneficial even in the hiring process of a new employee, if the employee lives in another state or city.

2. Optimised Attendance
As opposed to stereotypical norms, videoconferencing apps actually lead to better attendance, which is more structured and balanced. Also, if need be, the data that is required to be presented in meetings can be obtained easily, without delaying or postponing the meeting.

3. Structured Meetings with Improved Communications
Since everyone is joining in from different locations, the time and course of the meeting is agreed upon prior to the meeting. This allows for a more structured meeting where the team is alert and focused on the issue at hand. This provides an added benefit of other people able to see body language and gauge the kind of reactions that they were expecting or not.

4. Employee Retention
Video conferencing apps allow for better mobility and contribute positively to customer retention. Lesser travel requirements allow for a better work-life balance and employees can choose to work from home which alleviates the cost of commuting. This is also a benefit for those companies who work with freelancers and don’t want to compromise on the skill but also can’t afford to ask their employees to work from the office.

Businesses are growing a larger global footprint and teams are becoming more geographically dispersed, face-to-face collaboration is not possible and is becoming inconvenient. A more mobile workforce is better to suit your employees and is also crucial in providing intangible benefits of the workplace like job satisfaction and work-life balance.

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